
I’m passionate about helping you grow and make an impact.
Hey there! I'm Jenn 👋
Your Business Bestie Who Gets the Coaching World
Let me guess...
You're amazing at transforming lives, but your own business feels like it's running YOU instead of the other way around. Your content calendar is a hot mess. You're manually scheduling discovery calls at 11 PM. Your email sequences are half-finished. And you're pretty sure you could be impacting more lives if you just had more HOURS to focus on what you do best.
Girl, I see you. And I'm here to help. 🙌
The Real Talk 💯
I'm not just another VA who doesn't understand the coaching world. I'm someone who built her business from the ashes of two nonprofit layoffs, armed with nothing but a decade of fundraising and leadership experience and a fierce determination to help transformation-driven entrepreneurs scale their impact.
Here's what happened: After my second layoff, I was DONE. Done with office politics. Done with someone else calling the shots. Done with not being able to fully support the missions I believed in.
So I took every skill I'd learned in 10+ years of nonprofit work— relationship building, compelling campaign creation, strategic communications, program management—and decided to use them to help coaches build businesses that change lives at scale.
Plot twist: I had my son Frank in 2024, and suddenly everything became crystal clear. I wasn't just building a business for me anymore. I was creating a life where I could support purpose-driven entrepreneurs while being the mom I wanted to be.
Here's What I Actually Do (No Fluff) ✨
I amplify your impact by handling the behind-the-scenes magic.
While you're busy transforming lives and creating breakthrough moments for your clients, I'm making sure your business systems actually support your mission instead of draining your energy.
My monthly packages include:
Email marketing sequences that nurture and convert
Social media content that positions you as the go-to expert
Discovery call scheduling and client onboarding systems
Program launch support and marketing campaigns
Content repurposing (turn that amazing live training into 6 pieces of content!)
The kind of backend support that lets you focus on coaching, not admin
Why Coaches Choose Me 🎯
Because I speak fluent "passionate but overwhelmed coach."
I know what it's like to have a message that could change the world but feel stuck in the day-to-day business tasks. I understand the frustration of watching potential clients slip away because your follow-up system is a sticky note on your laptop.
I also know this: You didn't become a coach to spend your days writing email sequences and scheduling social media posts. You became a coach to create transformation, build a sustainable business, and live the freedom-based lifestyle you teach your clients about.
That's where I come in.
The Behind-the-Scenes Magic 🪄
I'm not just completing your tasks—I'm thinking strategically about your coaching business. Those 10+ years in nonprofit fundraising? They taught me how to craft messages that inspire action, build donor and client relationships that last, and create campaigns that drive real results.
Translation: You get someone who understands how to communicate transformation, build trust with your audience, and create systems that support sustainable growth.
Let's Get Personal for a Hot Sec ☕
When I'm not helping incredible coaches scale their impact, you'll find me:
Fountain pen journaling (yes, I'm that person and no, I'm not sorry)
Devouring fantasy novels (currently obsessed with [current book])
Knitting cozy things because who doesn't need more handmade comfort?
Coffee shop hopping (my unofficial office locations)
Taking family walks with my husband, our son Frank, and Jerry the dachshund
Being a "scrunchy" mama (cloth diapers, co-sleeping, plant-based everything)
Fun fact: Jerry is my unofficial office assistant and excellent at reminding me when it's treat time. 🐕
Real Talk: This Is Your Permission Slip 📝
Permission to stop doing everything yourself. Permission to invest in support that actually gets the coaching world. Permission to focus on transformation, not administration. Permission to build a business that matches your big vision.
You don't have to choose between having a meaningful impact and having sustainable business systems. You can have both. You just need the right support team.
Ready to Scale Your Impact Without Burning Out? 🚀
Here's the deal: You can keep juggling client work, content creation, and business management yourself, hoping you'll eventually get ahead (spoiler alert: there will always be more to do).
OR you can let me handle the strategic backend support while you focus on what you do best—creating transformation and changing lives.
Your clients will get more of your genius. Your business will run smoother. Your sanity will definitely thank you.
Let's chat about getting you those extra hours of monthly freedom!
"You're meant to change lives, not get buried in busywork. Let me handle the systems so you can focus on the transformation." ✨